Center of Contemporary Art SOKOL presents an exhibition "Daily Life" which consists of reflections of several artists - Alexander Pogorzhelsky and three participants of Swedish group haka: Anna Karin Bruce, Natasha Dahnberg and Agneta Foshlund.
The symbiosis of the above artists did not happen by circumstance: and Alexander and the rest of the Swedish haka group, in their artistic works, try to explore the day to day live in its various aspects. Alexander - a student of the school of arts of the university named after V. I. Surikov - creates his works using traditional methods and media. In the series "Museum/Objects of contemplation", "Hybrid mechanisms", "The meat of reality" he tries to express the daily things, which are present to the senses of each individual, however, manage to slip out of the sensual field due to the informational noise, generated by mass media. In their turn, Swedish artists of the haka group use types of new media, like a visual expression, in the creation of their work, by this they accentuate different manifestations of day to day life in the new information reality. Average people become the objects of their attention (for example, the "Soldiers" series), as well as objects from everyday life. By intentionally avoiding individuality, they highlight how close the subject is to each viewer.
Alexander's education at the academy of arts, as well as additional studies at The Institute of Contemporary Art - institutions, dealing with conceptually-radical flows - those two important points, which lie at the core of the artist's creativity. Consciously refusing to accept multi-media, used by the majority of contemporary artists, Alexander Pogorzhelsky chose painting as a means of artistic expression. The central theme of the artist's creativity becomes everyday life, not the rush and the routine, from which everyone tries to escape, but those of its aspects, without which the contemporary individual cannot contemplate his own existence. The artist documents fragments of reality, which exist in the zone of the viewer's direct contact, in other words, free from emotional characteristics. In the present case, reality is not that which is perceived by the human eye, but personal experience of the author, gained from everyday observation. As a result, Alexander's fragmentation of reality, passing through the lens of the artist's perception, can be changed to the extent of becoming unrecognisable.
The artists of the haka group all work using very different mediums. The concept of the finished piece is determined by the choice of material. The choice of the medium is always thoroughly thought through and video installations are only used when a motion picture is the only way to convey the idea of the artist. Anna Karin Bruce, Natasha Dahnberg and Agneta Foshlund have a different approach to the production of their work, but to an attentive viewer there are opportunities to find many similarities in their work and understand conceptual foundations of the artists' group. They thoroughly contemplate the composition of the frame and that dynamism, which fulfils their production. The visual feature of the works of the haka group is just as important as the conceptual. The use of audio - an aspect that unites all the artists of this group - creates the dynamics and tension of the piece and not only complements the visual aspects, but creates an independent emotional component. In their various extents, all the artists strive to produce an atmosphere of surreal absurdity, which evokes a whole range of emotions: initially surprises, then irritates and in the end can confuse or scare the viewer.